Marketing

Hyprop manages their marketing activities and events at the shopping centres through a dedicated specialised in-house team. The national portfolio is divided into Gauteng and Western Cape regions, managed by two marketing executives based in those respective regions.

Camilla Lor (44)

Cape marketing executive

Public relations diploma
Camilla has 20 years’ extensive retail and property marketing experience. She started her career as marketing and franchise manager for an independent retailer, moving into shopping centre marketing in 2000 where she was marketing manager at top super regional centres, Sandton City and then Canal Walk. She was appointed as a director at Marketing Concepts in 2008 and has been involved with Hyprop since 2004. She moved into the regional executive role in 2013.

Riegardt Marais (46)

Gauteng marketing executive

Public relations diploma
Riegardt has 18 years’ shopping centre marketing experience working for Primedia Lifestyle in South Africa and for shopping centres in the Middle East. His experience includes marketing for Fourways Mall, Hatfield Square, Village Walk, Randburg Square and Jabulani Mall, as well as Airports Company South Africa (Johannesburg, Cape Town and Durban airports). He joined Hyprop in 2010.